Peter Lorimer joined ANYTIME in August 2001. Brought on-board to
head business development, Peter is now primarily responsible for
ANYTIME's Marketing & Communications and Product Development,
but with additional responsibility for Music and Hong Kong.
Prior to ANYTIME, Peter was with FantasticOne, a pioneering IP multicasting
company, where he concentrated on content licensing - Games, Anime
and Sports and developing the overall consumer proposition.
Before FantasticOne, Peter worked with IMG, where he looked after
sponsorship sales and marketing for the Arts and Sports and headed
the team commercializing theme park properties in Asia.
Peter has been working in Asia for nearly 10 years, prior to which
he held business development and marketing roles in the United States
and Germany.